Useful Ways To Fund Success As A Health Influencer
In the digital age, every man and his dog has got an Instagram page and a YouTube channel to share their life. If you are someone who is starting your health and fitness journey or you are a trained professional in the field – using the online platform to build your brand is a great idea and can be a useful career idea for you.
Marketing yourself as a fitness influencer can be a wonderful way to kickstart a career that will last for a lifetime, and today we want to take a look at how you can make the most of this career for yourself.
Here are some of the top ways that you can build your fitness and health brand and become a successful fitness influencer this year.
Share your story
The first and most important thing you should do as a budding health influencer is share your story – even the ugly bits. People who are starting out on their fitness journey want to know that even the most successful people are the same as them because it helps them feel like they can achieve their goals if they try. By sharing your raw and unedited story with your fans you will be able to build a true connection and reassure them that everyone has insecurities and everyone is capable of making a positive change. By showing the struggles you face on a day to day basis and demonstrating what you are doing to fix it, you’ll be able to build a trusting audience who is with you every step of the way.
Being completely honest is so important as a health influencer and you can’t simply pretend to be perfect all the time and never make a mistake. If you have a cheat day and sit on the sofa eating Doritos for 5 hours – tell your followers what happened and reassure them that even when you trip and fall you can get back on the horse and carry on the next day. Mistakes are a part of life and when you open yourself up and share these, you’ll be praised for your honesty and more people will want to follow your journey and trust you with their fitness plan.
Make Tik toks
When getting into health marketing you need to think about what is popular at the moment and take advantage of it. Tik Tok is one of the most popular channels right now and it is important as an influencer that you learn how to use this and add it into your social media routine. Even if you have never used Tik Tok before – sharing some of your content and tips here can boost your brand and open it up to a whole new audience. Making Tik Tok videos about fitness tips, fun workouts, or recipes is a great way to access more people and it will be a great way to increase your views.
Share recipe videos
Recipe videos can be the most useful resource for many people looking to make a change to their life as often the root of the issue is diet. There are a couple of ways you can film recipe videos and this will depend on the medium you want to use for your content. You can either go down the traditional root with a YouTube video and download an editing app such as Final Cut Pro to help you edit your recipes. Or, you can consider focusing on reels and Tik Tok and instead create videos using your phone where you can be a little less fussy on the editing and can create quick form videos in less time. Tik Tok and Instagram can be useful and they will allow you to churn out more content every day which will help you reach more people.
Hold live workout classes
As a health and fitness influencer, one of your biggest merits will be your body and your ability to coach. As an influencer you have the power to guide people towards a happier and healthier life and one of the ways you can do this is by offering a live workout class for your followers. By filming yourself live on YouTube or Instagram you can not only guide people through a workout in real-time, but you will also be able to talk to your followers as you go and this is a great way to connect to them and encourage them to do better.
Share your morning routine
Part of being a healthy and fit person is having the best possible morning routine to start your day in the right way. It is so important as an influencer that you are able to provide healthy tips to your followers and the benefit of starting your day in the right way can change the way your followers live. Share what you do in the morning whether it be stretch out with some yoga, grab a coffee and sit outside, or do a workout – and show people how starting your day early and in the right way can impact your mindset.
Make an e book
If you are looking for a great way to make some money as an influencer in a passive way, making an e book is a great project. Your e book could be for recipes, for healthy tips, or for workouts with pictures of the moves. Creating an e book that your followers can purchase to help them get healthier is a great idea and it will not only be beneficial to them but it will put a nice profit in your pocket.
Create an app
An app for fitness and health is always a great way to access your followers and you can provide everything from workout timers and guides to recipes and wellness tips. A health app can be a great thing to create for your followers and it will allow you to provide them with something they can use even on their worst days.
Use these tips to become a great influencer in the health world and make a difference this year.