When most people think about the move to cloud, they think of reducing cost and shortening their time-to-market. More experienced buyers layer on other criteria like performance, security, compliance, workload segmentation, and how to integrate the cloud into their existing…
eBay research reveals 45% of SMBs are going to increase marketing spend over next 12 months 74% view social media as important to their businesses growth 61% rate marketing expertise as vital when hiring, highlighting skills shortage Marketing leads…
By PrintUK Now that the whole world has gone digital, old-fashioned printed direct mail can become one of the most effective tools in your arsenal. In marketing, going against the grain can be the smartest move you can make as…
Written by Isaac George, Senior Vice President & UK Regional Head Technology sometimes creates problems and the irony is that we take refuge again in technology to solve these problems. Today it is widely understood that we live in a…
Becoming an environmentally friendly business might initially seem like an expensive move, but truth be told, it’s actually a sound investment. There is a heightened sense of awareness from today's consumer, and people are more willing to part with their…
Having a LinkedIn group can be a powerful tool for identifying the challenges your consumers face and establish your company as a thought leader. However, many professional LinkedIn posts tend to receive very few comments, according to Professor Robert Rooderkerk…
When you think of borrowing money, what do you see in your mind? Do you picture an intimidating meeting at the bank, asking a suited and booted professional if you can have a loan? Or do you envisage a casual…
By Gillian Hughes, VP of Corporate Sales, Veoo The exponential growth of mobile in recent years, and the way it is now intrinsically linked to everyday business and consumer life, has seen it take centre stage in many marketing strategies…
(CC BY-SA 2.0) by Mr Wabu There is no getting away from it, if you are to give your start-up any chance of achieving meaningful growth you need to make an impact in the digital arena. This is not a new finding. Even as…
How many times a week do you receive a printed brochure or marketing leaflet through the door and dump it straight in the recycling bin? Quite a few? Thought so! In today’s high-tempo and high-technology world, our attention spans are…
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